Data protection

1.    General notes and compulsory information

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with legislative data protection regulations as well as this privacy statement.
When you use this website, various items of personal data are collected. Personal data are details by which you can be identified. This privacy statement explains which data we collect and what we use the information for. It also explains how it is done and for what purpose.
We draw your attention to the fact that the transfer of data on the internet (e.g. communication by email) may have gaps in security. Absolute protection of your data against third parties is not possible.

Note regarding responsible party
A responsible party is a natural or legal person who, either solely or with others, makes decisions about the purposes and means of processing personal data (e.g. names, email addresses and similar).
The responsible party for data processing on this website is:

Loesch Verpackungstechnik GmbH + Co. KG
Industriestrasse 1
D-96146 Altendorf, Germany
Telephone: +49 (0)95 45 449 - 0
Email: info@loeschpack.com 

SSL and TLS encryption
For reasons of security and to protect confidential information during transfer, e.g. orders or requests that you send to us as the site operator, this site uses SSL and TLS encryption. An encrypted connection is evident in the address bar of the browser by “http://” changing to “https://” and a lock symbol displayed in the browser bar. When SSL or TLS encryption is activated, any data that you transfer to us cannot be read by third parties.

Hosting and Content Delivery Networks (CDN)

External Hosting
This website is hosted by an external service provider (host). Personal data collected on this website are stored on the servers of the host. These may include, but are not limited to, IP addresses, contact requests, metadata and communications, contract information, contact information, names, web page access, and other data generated through a web site.

The host is used for the purpose of fulfilling the contract with our potential and existing customers (Article 6 paragraph 1 letter b DS-GVO) and in the interest of secure, fast, and efficient provision of our online services by a professional provider (Article 6 paragraph 1 letter f ).

Our host will only process your data to the extent necessary to fulfil its performance obligations and to follow our instructions with respect to such data.

We are using the following host:
Mittwald CM Service GmbH & Co. KG

Königsberger Straße 4-6

32339 Espelkamp

Execution of a contract data processing agreement
In order to guarantee processing in compliance with data protection regulations, we have concluded an order processing contract with our host.

Rejection of unsolicited e-mails
We herewith object to the use of contact information published in conjunction with the mandatory information to be provided in our Site Notice to send us promotional and information material that we have not expressly requested. The operators of this website and its pages reserve the express right to take legal action in the event of the unsolicited sending of promotional information, for instance via SPAM messages.

2.    Data protection representative

We have appointed a data protection representative for our company:
Christina Wawra
Telephone: +49 541 5841-429
Email: c.wawra@piepenbrock.de

3.    Purpose and legal foundation of processing

In all cases of data processing, we observe the principle of data prevention and data economy. In other words, we process as little personal data as possible. A portion of the information is generated to guarantee the error free provision of the website. Other data may be used to analyze your user patterns.
3.1 We process your personal data if and providing you have given us consent to do so. Here, the data are only used for the purpose and to the extent given in the authorisation, e.g. our newsletter to you will not include any more information than you have given consent for. Article 6 paragraph 1 sentence 1 letter a DS-GVO forms the legal foundation for data processing on the basis of your consent.
3.2 We process your personal data as and when necessary for purposes of precontractual measures/for contractual purposes, for the execution or completion of contractual or contract-related requirements. Article 6 paragraph 1 sentence 1 letter b DS-GVO forms the legal foundation here.
3.3 We process your personal data once this becomes necessary for the purpose of meeting our legal obligation. Article 6 paragraph 1 sentence 1 letter c DS-GVO forms the legal foundation here.
3.4 We process your personal data once this becomes necessary for purposes of fulfilling our legitimate interests as well as the legitimate interests of third parties. Article 6 paragraph 1 sentence 1 letter f forms the legal foundation here.

4.    Compulsory disclosure of data

The disclosure of your personal data is partially a legal requirement (e.g. tax regulations) or required for contractual reasons (e.g. details about the contractual partner).
Even for completion of the contract it may be necessary for you to make personal data available to us that will subsequently need to be processed. Failure to provide the personal data would result in it not being possible to complete the contract with you. If in these instances you have no wish to disclose personal data, you can contact the department specified in section 1 by post or email. We will notify you in each individual case whether the provision of personal data is a legal requirement or necessary for completion of the contract, whether making personal data is compulsory and what the consequences would be if the personal data are not provided.

5.    Data capture on our website

There is a possibility that your browsing patterns will be statistically analyzed when your visit this website. Such analyses are performed primarily with what we refer to as analysis programs.
For detailed information about these analysis programs please have a look at the list below.

5.1.1 Cookies
Some of the internet pages use cookies. Cookies are small text files that are stored on the end device when you visit our website. Cookies do not cause any harm to your computer and do not contain viruses. Cookies are used to make our range of products and services more user friendly, effective and safe and thereby simplify navigation and facilitate the correct display of our web pages. In this way, we collect data such as your IP address, the type of browser and also the operating system that you use.

Most of the cookies that we use are session cookies. At the end of your visit they are automatically deleted. Other cookies stay saved on your end device until you delete them. These cookies help us to identify your browser the next time you visit.

Legal foundation
Cookies that are needed for electronic communication or the provision of certain, user-requested functions are saved on the basis of article 6 paragraph 1 sentence 1 letter f DS-GVO. The website operator has a legitimate interest in saving cookies to ensure trouble-free and optimised delivery of its services. In the event of other cookies (e.g. cookies for analysing your surfing behaviour) being saved, these are dealt with separately in this privacy statement.

Prevention of storage via browser plugin
Naturally, viewing this website without cookies is generally also possible. You can adjust your browser so that you are informed about the placement of cookies, and only allow cookies in individual circumstances, accept cookies for certain cases or systematically block them, and you can also activate the automatic deletion of cookies when the browser is closed. You can prevent cookies being saved by adjusting your browser software accordingly. However, we should draw your attention to the fact that in this case you may not be able to use all of the functions of this website in full.
You can find the necessary information according to your browser provider via the following links:
Mozilla Firefox: support.mozilla.org/en-US/kb/clear-cookies-and-site-data-firefox
Internet Explorer: support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies
Google Chrome: support.microsoft.com/en-gb/help/17442/windows-internet-explorer-delete-manage-cookies
Opera: www.opera.com/de/help
Safari: support.apple.com/kb/PH17191

5.1.2 IP anonymisation
We have activated the IP anonymisation function for this website. In this way, your IP address within member states of the European Union or in other signatories of the European Economic Area is shortened by Google before being communicated to the USA. Only in exceptional circumstances is the full IP address transferred to a Google server in the USA and shortened there. On request of the operator of this website, Google will use this information to assess your use of the website in order to collate reports regarding the website activities and to provide other services to the website operator associated with the website and internet use.

5.1.3 Server log files
The provider of the pages automatically collects and saves information in server log files that your browser automatically shares with us. These are:
•    Browser type and browser version
•    Installed operating system
•    Referrer URL (source/link from which you reached this site)
•    Host name of the accessing computer
•    Time of server request
•    IP address
•    Volume of sent data in bytes
These data are not pooled with other data sources.

Legal foundation
With the aid of the log file, the website operators are given the means by which to protocol the activities on the visited web pages. Listed in these protocols are all queries and accesses to the pages and the fault messages generated there. Statistic analyses can be created using the listed data, which in turn can be used to improve the website. As the basis for data processing, article 6 paragraph 1 sentence 1 letter f DS-GVO can be used for this reason, which declares that it is lawful to process data for fulfilling legitimate interests.

5.1.4 Contact form
If you submit requests to us using the contact form, your specified details will be stored there for purposes of processing as well as for individual communication with you. This makes it possible, for example, for queries to be sent in a targeted manner to the respective specialist departments and branches. The website operator has a legitimate interest in this manner of control concerning the communication processes. Without your consent, we will not share with others data recorded in this way.

Legal foundation
Processing of the data entered in the contact form is only carried out on the basis of legitimate interest in accordance with article 6 paragraph 1 sentence 1 letter f DS-GVO. In particular cases, processing is carried out in accordance with article 6 paragraph 1 sentence 1 letter b DS-GVO. To be more precise, instances in which a quote is requested with a subsequent contract, and serves in connection with this to carry out precontractual measures.

5.1.5 Social media
The contents on our pages can be shared as long as they conform with data protection on social networks such as Facebook, Twitter or Google+. The eRecht24 Safe Sharing Tool is used to do this. This tool creates a direct contact between the networks and users but only after the user has actively pressed one of these buttons.
As an alternative to registering directly on our website, you can register with Facebook Connect, for example. If you choose this option and click on the "Login with Facebook"/"Connect with Facebook" button, you are automatically directed to the Facebook platform. You can log in there with your user data. An automatic transfer of user data by us to the operators of these platforms is not carried out by this tool. As a result of the integration of the third-party providers, we create however the possibility that your personal data will be transferred to these entities. If the user is logged in on one of the social networks and the social buttons from Facebook, Google+1, Twitter & Co. are used, an information window appears in which the user can confirm the text or the target group before sending.
Your Facebook profile is linked in this way to our website or our services. This link gives us access to data stored in your Facebook account. These details are mainly:
•    Facebook name
•    Facebook profile and main image
•    Facebook main image
•    Email address associated with Facebook
•    Facebook ID
•    Facebook friend lists
•    Facebook likes
•    Birthday
•    Gender
•    Country
•    Language
Article 6 paragraph 1 sentence 1 letter a DS-GVO forms the legal foundation for processing the entered data exclusively on the basis of your consent. The provider of the "Facebook Connect" service is Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. Further information can be found in the Facebook conditions of use and the Facebook data protection regulations via the following links:
•    https://de.facebook.com/about/privacy/
•    https://www.facebook.com/legal/terms/.

5.1.6 Google Analytics
This website uses functions of the web analysis service Google Analytics. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
Google Analytics uses cookies. These are text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie regarding your use of this website is usually communicated to a Google server in the USA and saved there. Since IP anonymisation is activated on these websites, however, your IP address is shortened by Google beforehand within member states of the European Union or signatories of the European Economic Area. Find out more in section "5.2 IP anonymisation".

Legal foundation
This website uses the "demographic features" function from Google Analytics. Reports can be generated in this way that contain statements about the age, gender and interests of the site's visitors. These details are derived from interest-related advertising from Google as well as visitor data from third party providers. These details cannot be associated with specific persons.
The storage of Google Analytics cookies is therefore based on article 6 paragraph 1 sentence 1 letter f DS-GVO. The website operator has a legitimate interest in analysing the way the site is used in order to optimise its products/services offered on the web and also to optimise its advertising. The IP address communicated by your browser in the scope of Google Analytics is not pooled with other data from Google.

Revoking data capture
You can deactivate this function at any time via the display settings in your Google account and generally stop Google Analytics from recording your data by clicking on the following link. An opt-out cookie is then placed that prevents the capture of your data during future visits to this website. Furthermore, you can also stop the capture of data generated by the cookie and data relating to your use of the website (inc. your IP address) by Google and prevent Google from processing these details by downloading and installing the browser plugin available via: tools.google.com/dlpage/gaoptout
More information about the way Google Analytics handles user data can be found in Google's privacy statement: support.google.com/analytics/answer/6004245.

5.1.7 Google AdWords and Google Conversion Tracking
This website uses Google AdWords. AdWords is an online advertising program from Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States ("Google").
We use a function called conversion tracking in the scope of Google AdWords. If you click on an ad provided by Google, a cookie is placed for conversion tracking. Cookies are small text files that the internet browser places on the user's computer. The validity of these cookies expires after 30 days and they are not used for personal identification of the users. If the user visits certain pages of this website and the cookie has not yet expired, we and Google are able to detect that the user clicked on the ad and was forwarded to this site.
Each Google AdWords customer receives a different cookie. The cookies cannot be tracked via the websites from AdWords customers. The information collected with the aid of the conversion cookie is used to create conversion statistics for AdWords customers who opted for conversion tracking. Customers find out the total number of users who have clicked on their ad and were forwarded to a page featuring a conversion tracking tag. However, they are not given information with which users can be identified personally. If you do not wish to participate in tracking, you can prevent its use simply by deactivating the Google conversion tracking cookie in your internet browser via the user settings. You will then not be included in the conversion tracking statistics.

Legal foundation
The storage of conversion cookies is based on article 6 paragraph 1 sentence 1 letter f DS-GVO. The website operator has a legitimate interest in analysing the way the site is used in order to optimise its products/services offered on the web and also to optimise its advertising.
You can adjust your browser so that you are informed about the placement of cookies, and only allow cookies in individual circumstances, accept cookies for certain cases or systematically block them, and you can also activate the automatic deletion of cookies when the browser is closed. The functionality of this website may be affected through deactivation of the cookies.
More information about Google AdWords and Google conversion tracking can be found in Google's data protection regulations: https://policies.google.com/privacy?hl=de&gl=de .

5.1.8 Google Analytics remarketing
Our websites use the functions from Google Analytics remarketing in connection with the multi-device functions of Google AdWords and Google DoubleClick. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
This function makes it possible to link the target advertising groups created with Google Analytics remarketing with the multi-device functions of Google AdWords and Google DoubleClick. In this way, interest-based, personalised advertising messages that were adapted to you depending on your previous use and surfing behaviour on an end device (e.g. mobile telephone) can also be displayed on another of your end devices (e.g. tablet or PC).
Providing you have given the relevant consent, Google will link your web and app browsing activities for this purpose to your Google account. In this way, the same personalised advertising messages can be sent to you on any end device on which you login with your Google account.
To support this function, Google Analytics collects google-authenticated IDs of the users that are temporarily linked to our Google Analytics data in order to define and create target groups for multi-device advertisements.

Legal foundation
The pooling of captured data in your Google account is carried out exclusively on the basis of your consent that you can give Google and also withdraw (article 6 paragraph 1 sentence 1 letter a DS-GVO). For data capture processes that are not pooled in your Google account (e.g. because you do not have a Google account or revoked pooling), the capture of data is based on article 6 paragraph 1 sentence 1 letter f DS-GVO. The legitimate interest derives from the fact that the website operator has an interest in the anonymised analysis of website visitors for advertising purposes.

Deactivation
You can permanently stop multi-device remarketing/targeting by deactivating personalised advertising in your Google account.
Further information and the data protection regulations can be found in Google's privacy statement via: www.google.com/policies/technologies/ads/ .

5.1.9 YouTube
Our website uses plugins from the Google-operated site YouTube. The operator of the pages is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA.
If you visit one of our pages featuring a YouTube plugin, a connection is made to the servers of YouTube. In the process, information is shared with the YouTube server regarding which of our pages you visited. If you are logged in to your YouTube account, you make it possible for YouTube to associate your surfing behaviour directly with your personal profile. You can prevent this by logging out of your YouTube account.

Legal foundation
The use of YouTube is carried out in the interest of presenting our online products/services in an appealing way. This represents a legitimate interest in terms of article 6 paragraph 1 sentence 1 letter f DS-GVO.
Further information about the way user data are handled can be found in YouTube's privacy statement via: www.google.de/intl/de/policies/privacy .

5.1.10 Google web fonts
To display our content in multiple browsers correctly and in a graphically appealing way, we use Google web fonts from Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 64043, USA) on this website. We do not collect any personal data through the use of Google web fonts.

Legal foundation
The browser of your choice must make a connection to Google servers for this purpose. In doing so, Google will be able to see that you called up our website via your IP address. The use of Google web fonts is carried out in the interest of presenting our online products/services in a uniform and appealing manner. This represents a legitimate interest in terms of article 6 paragraph 1 sentence 1 letter f DS-GVO.
If your browser does not support web fonts, a standard font is used by your computer.
Further information about Google web fonts can be obtained from developers.google.com/fonts/faq and Google's privacy statement: www.google.com/policies/privacy/ .

5.1.11 Google maps
This page uses the Google maps service via an API. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. We are able to show you interactive maps directly on the website in this way and enable you to use the map function conveniently.
To use the Google maps function, it is necessary for your IP address to be saved. This information is usually communicated to a Google server in the USA and saved there. The provider of this site has no influence on the way data are communicated.

Legal foundation
Google maps is used in the interest of showing our online products/services in an appealing way and to make it easier to find the locations we have provided on the website. This represents a legitimate interest in terms of article 6 paragraph 1 sentence 1 letter f DS-GVO.
Further information about the way user data are handled can be found in Google's privacy statement via: www.google.de/intl/de/policies/privacy/ .

5.1.12 Google Tag Manager
We use the Google Tag Manager. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. 
The Google Tag Manager is a tool that allows us to integrate tracking or statistical tools and other technologies on our website. The Google Tag Manager itself does not create any user profiles, does not store cookies, and does not carry out any independent analyses. It only manages and runs the tools integrated via it. However, the Google Tag Manager does collect your IP address, which may also be transferred to Google’s parent company in the United States.

Legal foundation
The Google Tag Manager is used on the basis of article 6 paragraph 1 sentence 1 letter f DS-GVO. The website operator has a legitimate interest in the quick and uncomplicated integration and administration of various tools on his website. If the relevant consent has been requested, the processing is carried out exclusively on the basis of article 6 paragraph 1 sentence 1 letter a DS-GVO; the consent can be revoked at any time.

5.1.13 Google Ads

The website operator uses Google Ads. Google Ads is an online promotional program of Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Google Ads enables us to display ads in the Google search engine or on third-party websites, if the user enters certain search terms into Google (keyword targeting). It is also possible to place targeted ads based on the user data Google has in its possession (e.g., location data and interests; target group targeting). As the website operator, we can analyze these data quantitatively, for instance by analyzing which search terms resulted in the display of our ads and how many ads led to respective clicks.

Legal foundation
The use of Google Ads is based on article 6 paragraph 1 letters a to f DS-GVO The website operator has a legitimate interest in marketing the operator’s services and products as effectively as possible.
Data transmission to the US is based on the Standard Contractual Clauses (SCC) of the European Commission. Details can be found here: https://policies.google.com/privacy/frameworks and https://privacy.google.com/businesses/controllerterms/mccs/.

5.2 This section is only valid for the subdomain "www.packagingyourideas.loeschpack.com". For this subdomain, all previous and following paragraphs apply accordingly, except for Chapter 6 "Newsletter", for which there is a deviating regulation. In this section, the deviating data recording principles are presented. Furthermore, this section lists the third-party tools used only on this subdomain for data recording and processing.

5.2.1 Newsletter on www.packagingyourideas.loeschpack.com

Newsletter data
If you would like to subscribe to the newsletter offered on the website mentioned in chapter 5.2. we will need from you an e-mail address as well as information that allow us to verify that you are the owner of the e-mail address provided, and consent to the receipt of the newsletter. No further data shall be collected or shall be collected only on a voluntary basis. We shall use such data only for the sending of the requested information and shall not share such data with any third parties.
The processing of the information entered into the newsletter subscription form shall occur exclusively on the basis of your consent (article 6 paragraph 1 letter a DS-GVO). You may revoke the consent you have given to the archiving of data, the e-mail address and the use of this information for the sending of the newsletter at any time, for instance by clicking on the “Unsubscribe” link in the newsletter. This shall be without prejudice to the lawfulness of any data processing transactions that have taken place to date.

The data deposited with us for the purpose of subscribing to the newsletter will be stored by us until you unsubscribe from the newsletter or the newsletter service provider and deleted from the newsletter distribution list after you unsubscribe from the newsletter or after the purpose has ceased to apply. We reserve the right to delete or block e-mail addresses from our newsletter distribution list at our own discretion within the scope of our legitimate interest in accordance with article 6 paragraph 1 sentence 1 letter f DS-GVO.

After you unsubscribe from the newsletter distribution list, your e-mail address may be stored by us or the newsletter service provider in a blacklist to prevent future mailings. The data from the blacklist is used only for this purpose and not merged with other data. This serves both your interest and our interest in complying with the legal requirements when sending newsletters (legitimate interest within the meaning of article 6 paragraph 1 sentence 1 letter f DS-GVO). The storage in the blacklist is indefinite. You may object to the storage if your interests outweigh our legitimate interest.

5.2.2 Recording of data on www.packagingyourideas.loeschpack.com

5.2.2.1 Cookies

Our websites and pages use what the industry refers to as “cookies.” Cookies are small text files that do not cause any damage to your device. They are either stored temporarily for the duration of a session (session cookies) or they are permanently archived on your device (permanent cookies). Session cookies are automatically deleted once you terminate your visit. Permanent cookies remain archived on your device until you actively delete them, or they are automatically eradicated by your web browser.

In some cases, it is possible that third-party cookies are stored on your device once you enter our site (third-party cookies). These cookies enable you or us to take advantage of certain services offered by the third party (e.g., cookies for the processing of payment services).

Cookies have a variety of functions. Many cookies are technically essential since certain website functions would not work in the absence of the cookies (e.g., the shopping cart function or the display of videos). The purpose of other cookies may be the analysis of user patterns or the display of promotional messages.

Cookies, which are required for the performance of electronic communication transactions (required cookies) or for the provision of certain functions you want to use (functional cookies, e.g., for the shopping cart function) or those that are necessary for the optimization of the website (e.g., cookies that provide measurable insights into the web audience), shall be stored on the basis of article 6 paragraph 1 letter f DS-GVO, unless a different legal basis is cited. The operator of the website has a legitimate interest in the storage of cookies to ensure the technically error free and optimized provision of the operator’s services. If your consent to the storage of the cookies has been requested, the respective cookies are stored exclusively on the basis of the consent obtained (article 6 paragraph 1 letter a DS-GVO); this consent may be revoked at any time.
You have the option to set up your browser in such a manner that you will be notified any time cookies are placed and to permit the acceptance of cookies only in specific cases. You may also exclude the acceptance of cookies in certain cases or in general or activate the delete function for the automatic eradication of cookies when the browser closes. If cookies are deactivated, the functions of this website may be limited.

In the event that third-party cookies are used or if cookies are used for analytical purposes, we will separately notify you in conjunction with this Data Protection Policy and, if applicable, ask for your consent.

5.2.2.2 Contact form on www.packagingyourideas.loeschpack.com

If you submit inquiries to us via our contact form, the information provided in the contact form as well as any contact information provided therein will be stored by us in order to handle your inquiry and in the event that we have further questions. We will not share this information without your consent.

The processing of these data is based on article 6 paragraph 1 letter b DS-GVO, if your request is related to the execution of a contract or if it is necessary to carry out pre-contractual measures. In all other cases the processing is based on our legitimate interest in the effective processing of the requests addressed to us (article 6 paragraph 1 letter f DS-GVO) or on your agreement (article 6 paragraph 1 letter a DS-GVO) if this has been requested.

The information you have entered into the contact form shall remain with us until you ask us to eradicate the data, revoke your consent to the archiving of data or if the purpose for which the information is being archived no longer exists (e.g., after we have concluded our response to your inquiry). This shall be without prejudice to any mandatory legal provisions, in particular retention periods.

5.2.2.3 Request by e-mail, telephone, or fax on www.packagingyourideas.loeschpack.com

If you contact us by e-mail, telephone or fax, your request, including all resulting personal data (name, request) will be stored and processed by us for the purpose of processing your request. We do not pass these data on without your consent.

These data are processed on the basis of article 6 paragraph 1 letter b DS-GVO if your inquiry is related to the fulfillment of a contract or is required for the performance of pre-contractual measures. In all other cases, the data are processed on the basis of our legitimate interest in the effective handling of inquiries submitted to us (article 6 paragraph 1 letter f DS-GVO) or on the basis of your consent (article 6 paragraph 1 letter a DS-GVO) if it has been obtained.

The data sent by you to us via contact requests remain with us until you request us to delete, revoke your consent to the storage or the purpose for the data storage lapses (e.g. after completion of your request). Mandatory statutory provisions – in particular statutory retention periods – remain unaffected.

5.2.2.4 Hubspot CRM on www.packagingyourideas.loeschpack.com

We use Hubspot CRM on this website. The provider is Hubspot Inc. 25 Street, Cambridge, MA 02141 USA (hereafter Hubspot CRM).

Hubspot CRM enables us, among other things, to manage existing and potential customers and customer contacts, to communicate with you and to plan and execute marketing activities in line with your interests. Hubspot CRM enables us to capture, sort and analyze customer interactions via email, social media, or phone across multiple channels. The personal data collected in this way can be evaluated and used for communication with the potential customer or marketing measures (e.g., newsletter mailings). Hubspot CRM also enables us to collect and analyze the user behavior of our contacts on our website.
The use of Hubspot CRM is based on article 6 paragraph 1 letter f DS-GVO. The website operator has a legitimate interest in the most efficient customer management and customer communication. If consent has been requested, the processing is carried out exclusively on the basis of article 6 paragraph 1 letter a DS-GVO; consent may be revoked at any time.

For details, please refer to Hubspot’s privacy policy: https://legal.hubspot.com/de/privacy-policy.
Data transmission to the US is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.hubspot.de/data-privacy/privacy-shield

Contract data processing agreement
We have concluded an order processing contract with Hubspot CRM. This is a contract that is required by data protection law and ensures that Hubspot CRM processes the personal data of our website visitors only according to our instructions and in compliance with the DS-GVO.

5.2.2.5 Registration on website www.packagingyourideas.loeschpack.com

You have the option to register on this website to be able to use additional website functions. We shall use the data you enter only for the purpose of using the respective offer or service you have registered for. The required information we request at the time of registration must be entered in full. Otherwise, we shall reject the registration.

To notify you of any important changes to the scope of our portfolio or in the event of technical modifications, we shall use the e-mail address provided during the registration process.

We shall process the data entered during the registration process on the basis of your consent (article 6 paragraph 1 letter a DS-GVO).

The data recorded during the registration process shall be stored by us as long as you are registered on this website. Subsequently, such data shall be deleted. This shall be without prejudice to mandatory statutory retention obligations.

5.2.2.6 Vimeo Without Tracking (Do-Not-Track) on www.packagingyourideas.loeschpack.com

This website uses plugins of the Vimeo video portal. The provider is Vimeo Inc., 555 West 18th Street, New York, New York 10011, USA.

Whenever you visit one of our pages featuring Vimeo videos, a connection with the servers of Vimeo is established. In conjunction with this, the Vimeo server receives information about which of our sites you have visited. Vimeo also receives your IP address. However, we have set up Vimeo in such a way that Vimeo cannot track your user activities and does not place any cookies.

We use Vimeo to make our online presentation attractive for you. This is a legitimate interest on our part pursuant to article 6 paragraph 1 letters a to f DS-GVO. If a respective declaration of consent was requested (e.g. concerning the storage of cookies), processing shall occur exclusively on the basis of article 6 paragraph 1 letter a DS-GVO; the given consent may be revoked at any time.

Data transmission to the US is based on the Standard Contractual Clauses (SCC) of the European Commission and, according to Vimeo, on “legitimate business interests”. Details can be found here: https://vimeo.com/privacy.
For more information on the handling of user data, please consult Vimeo’s data privacy policy at: https://vimeo.com/privacy

5.2.2.7 MyFonts on www.packagingyourideas.loeschpack.com

This site uses so-called web fonts from MyFonts Inc., 600 Unicorn Park Drive, Woburn, Massachusetts 01801 USA (hereinafter: MyFonts). These are fonts that are loaded into your browser when you call up our website in order to ensure a uniform typeface for the presentation of the website.

The fonts are installed locally. There is no connection to MyFonts servers. The use of the fonts is based on our legitimate interest in a uniform presentation of our website (article 6 paragraph 1 letter f DS-GVO).

5.2.3 Online-based audio and video conferences (conference tools) on www.packagingyourideas.loeschpack.com

Data processing
We use online conference tools, among other things, for communication with our customers. The tools we use are listed in detail below. If you communicate with us by video or audio conference using the Internet, your personal data will be collected and processed by the provider of the respective conference tool and by us. The conferencing tools collect all information that you provide/access to use the tools (email address and/or your phone number). Furthermore, the conference tools process the duration of the conference, start and end (time) of participation in the conference, number of participants and other “context information” related to the communication process (metadata).
Furthermore, the provider of the tool processes all the technical data required for the processing of the online communication. This includes, in particular, IP addresses, MAC addresses, device IDs, device type, operating system type and version, client version, camera type, microphone or loudspeaker and the type of connection.
Should content be exchanged, uploaded, or otherwise made available within the tool, it is also stored on the servers of the tool provider. Such content includes, but is not limited to, cloud recordings, chat/ instant messages, voicemail uploaded photos and videos, files, whiteboards, and other information shared while using the service.
Please note that we do not have complete influence on the data processing procedures of the tools used. Our possibilities are largely determined by the corporate policy of the respective provider. Further information on data processing by the conference tools can be found in the data protection declarations of the tools used, and which we have listed below this text.

Purpose and legal bases
The conference tools are used to communicate with prospective or existing contractual partners or to offer certain services to our customers (article 6 paragraph 1 sentence 1 letter b DS-GVO). Furthermore, the use of the tools serves to generally simplify and accelerate communication with us or our company (legitimate interest in the meaning of article 6 paragraph 1 letter f DS-GVO). Insofar as consent has been requested, the tools in question will be used on the basis of this consent; the consent may be revoked at any time with effect from that date.

Duration of storage
Data collected directly by us via the video and conference tools will be deleted from our systems immediately after you request us to delete it, revoke your consent to storage, or the reason for storing the data no longer applies. Stored cookies remain on your end device until you delete them. Mandatory legal retention periods remain unaffected.

We have no influence on the duration of storage of your data that is stored by the operators of the conference tools for their own purposes. For details, please directly contact the operators of the conference tools.

Conference tools used
We employ the following conference tools:

Microsoft Teams
We use Microsoft Teams. The provider is Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA. For details on data processing, please refer to the Microsoft Teams privacy policy: https://privacy.microsoft.com/en-us/privacystatement.

Execution of a contract data processing agreement
We have entered into a contract data processing agreement with the provider of Microsoft Teams and implement the strict provisions of the German data protection agencies to the fullest when using Microsoft Teams.

6. Newsletter

This website uses Newsletter2Go to send newsletters. The provider is Newsletter2Go GmbH, Nürnberger Strasse 8, 10787 Berlin, Germany.
Newsletter2Go is a service with which, among other things, the sending of newsletters can be organised and analysed. The data entered by you for the purpose of receiving newsletters are stored on the servers of Newsletter2Go in Germany.
If you wish to subscribe to the newsletter offered on the website, we require your email address along with information that enables us to check that you are the owner of the specified email address and agree to receiving the newsletter. Further details are not collected or only disclosed on a voluntary basis. We use these data exclusively to send out the requested information and do not share them with third parties. To send newsletters, we employ the double opt-in method to check whether a login has been carried out by the actual owner of the email address.

Data analysis by Newsletter2Go
With the aid of Newsletter2Go, we are able to analyse our newsletter campaigns. We can find out, for example, whether a newsletter message was opened and, if necessary, which links were clicked on. In this way, we can determine, among other things, which links were clicked on particularly often.
Furthermore, we can see whether certain previously defined actions were carried out after opening/clicking (conversion rate). We are able in this way to see, for example, whether a purchase was made after the newsletter was clicked on.
Newsletter2Go also allows us to subdivide the newsletter recipients according to various categories ("clusters"). Here, the newsletter recipients can be divided e.g. according to age, gender or location. As such, we can adapt the newsletter more effectively to the respective target groups.
Precise details about the functions of Newsletter2Go are available via the following link: https://www.newsletter2go.de/newsletter-software/.
For more information, see Newsletter2Go's privacy statement at: https://www.newsletter2go.de/features/datenschutz-2/ .

Legal foundation
Article 6 paragraph 1 sentence 1 letter a DS-GVO forms the legal foundation for processing the data entered in the newsletter registration form exclusively on the basis of your consent. The consent for the storage of data, the email address and its use for sending the newsletter can be withdrawn at any time, such as via the unsubscribe link in the newsletter. The lawfulness of any data processing already carried out remains unaffected by the withdrawal.

Subscription cancellation
The data from you that we have saved for the purpose of newsletter delivery remain in storage until you unsubscribe from the newsletter. We make a corresponding link available in every newsletter message to do this. Furthermore, you can also cancel the newsletter subscription directly on the website.

7. Data processing within audio and video conferences

We use the online conference tool "Microsoft Teams" for telephone conferences, online meetings, video conferences and/or webinars, and for internal and external communication. Microsoft Teams is a service provided by Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA. Details of data processing can be found in the Microsoft Teams data privacy statement: https://privacy.microsoft.com/en-gb/privacystatement.
If you communicate with us per video or audio conference via internet, we and the provider of the conference tool record and process your personal data.
In this context, the conference tools record all the data that you provide in order to use the tools (your e-mail address and/or telephone number as well as details of the user such as display name and profile picture). The conference tool also processes the duration of the conference, start and end (time) of participation in the conference, number of participants and other "context information" related to the communication process (metadata).
Furthermore, the provider of the tool processes all the technical data required to handle the online communication. This comprises in particular IP addresses, MAC addresses, device IDs, device type, operating system type and version, client version, camera type, microphone or loudspeaker as well as the type of connection.
If content is exchanged, uploaded or otherwise provided within the tool, this is also stored on the servers of the tool provider. This content includes in particular cloud records, chat / instant messages, voicemails, uploaded photos and videos, files, whiteboards and other information that is shared during use of the service.
Note: Please bear in mind that we do not have full influence on the data processing operations of the tool that is used. When you open the "Microsoft Teams" internet site, the "Microsoft Teams" provider is responsible for the data processing. However, it is only necessary to open the "Microsoft Teams" internet site to download the software that enables use of "Microsoft Teams". If you do not want or are unable to use the "Microsoft Teams" app, you can also use "Microsoft Teams" through your browser. The service is then also provided via the "Microsoft Teams" website. More information on data processing by the conference tool can be found in the data privacy statement: https://privacy.microsoft.com/en-gb/privacystatement.

Legal basis
Insofar as personal data of Piepenbrock Group employees are processed, Article 26 of [German] Federal Data Protection Law is the legal basis of data processing. If personal data are not required for the justification, completion or termination of the employment relationship in the context of using "Microsoft Teams", but are still an elementary constituent part of using "Microsoft Teams", Article 6, Paragraph 1 lit. f) of GDPR is the legal basis for the data processing. Our interest in these cases is the effective execution of online meetings.
Over and above this, the legal basis for data processing for the execution of online meetings is Article 6, Paragraph 1 lit. b) of GDPR, provided the meetings are held within the framework of contractual relationships.
If there is no contractual relationship, the legal basis is Article 6, Paragraph 1 lit. f) of the GDPR. Our interest in these cases is also the effective execution of online meetings.
We have concluded a contract with the provider of Microsoft Teams with regard to order processing as well as standard data protection stipulations, and fully implement the stringent specifications of German data protection authorities when using Microsoft Teams.

8. Communication of your data

We communicate your data within the Piepenbrock Group so that we can deal with your matters in an appropriate manner. For example, when an order is received your data are sent to the local operative unit responsible for you. If you submitted a job application to us, your data will be viewed by the staff member in human resources responsible for you as well as your potential future manager. In addition, we co-operate with external service providers in order to meet the requirements of your order as efficiently as possible and to offer you the best conditions.
When legally required to do so, we also share data with regulatory bodies, tax and judicial authorities.

9.1 Details about third country transfers

In general, we try to commission companies that process data within the European Economic Area. If, in exceptional circumstances, your data are processed by service providers outside the European Economic Area, we have special contracts with these service providers that meet the requirements in terms of the standard contractual clauses of the European Commission where these are not able to assure an appropriate data protection level in accordance with a suitability ruling of the European Union.

9.2 Information on data transfer to the USA

Our website uses, in particular, tools from companies based in the USA. When these tools are active, your personal information may be transferred to the US servers of these companies. We must point out that the USA is not a safe third country within the meaning of EU data protection law. US companies are required to release personal data to security authorities without you as the data subject being able to take legal action against this. The possibility cannot therefore be excluded that US authorities (e.g. secret services) may process, evaluate, and permanently store your data on US servers for monitoring purposes. We have no influence over these processing activities.

10. Security

We employ technical and organisational security measures in order to protect your data that we manage against manipulation, loss, deletion and access by unauthorised persons. We continue to improve our security measures in line with technological development.

11. Storage period and deletion of data

We keep your personal data at least for the prescribed period as laid down in the applicable law. Furthermore, we delete personal data as soon as the purpose for which we captured and processed the data is no longer valid. Storage above and beyond this period only takes place if necessary according to the regulations, orders or other legislation of the European Union or a member state of the European Union that we are subject to.

12. Rights of persons

You have the following rights in terms of data processing:

Right to information regarding the data that we process about you (article 15 DS-GVO):
You have a right to find out which of your data we process as well as other information in accordance with article 15 DS-GVO in connection with data processing. On request, we are happy to disclose the affected data and information and make a copy of these data available to you.

Right to correction of your data (article 16 DS-GVO):
You have a right to have your data corrected if your data are inaccurate, or – in consideration of the purposes of processing – the right to demand the completion of incomplete personal data.

Right to deletion (article 17 DS-GVO):
You have a right to deletion if data are no longer required, if processing is not lawful or other circumstances prevail in connection with article 17 DS-GVO. In these cases, we will delete your data with immediate effect.

Right to restriction of processing of your data (article 18 DS-GVO):
You have a right to restriction of your data in the cases specified in article 18 DS-GVO. This includes the case in which we process data in places or to an extent that is no longer legitimate with regard to data processing. Moreover, the case of data that are subject to compulsory storage may be relevant. We are then not permitted to delete them without permission. In this case, we restrict processing to the furthest degree possible. Restriction generally means that the data are saved but are no longer accessible by members of staff.

Right to data transfer (article 20 DS-GVO):
The right to data portability makes it possible for you to acquire the data about yourself that you made available to us in the format specified in article 20 DS-GVO and to have it transferred by us. If you should demand the direct transfer of the data to another controller, this will be done only if it is technically feasible. Data excluded from this issuance are those that we acquire ourselves (processing results).

Right to objection against processing based on article 6 paragraph 1 sentence 1 letter e or f DS-GVO (article 21 DS-GVO):
We will stop the processing of data based on article 6 paragraph 1 sentence 1 letter e or f DS-GVO – particularly for advertising and marketing purposes – if you object to it and the objection is justified.
You have the right to at any time object to the processing of your personal data based on grounds arising from your unique situation. This also applies to any profiling based on these provisions.
If you log an objection, we will no longer process your affected personal data, unless we are in a position to present compelling protection worthy grounds for the processing of your data, that outweigh your interests, rights and freedoms or if the purpose of the processing is the claiming, exercising or defence of legal entitlements (objection pursuant to article 21 paragraph 1 DS-GVO).
If your personal data is being processed in order to engage in direct advertising, you have the right to at any time object to the processing of your affected personal data for the purposes of such advertising. This also applies to profiling to the extent that it is affiliated with such direct advertising. If you object, your personal data will subsequently no longer be used for direct advertising purposes (objection pursuant to article 21 paragraph 2 DS-GVO).

Right of withdrawal
You can withdraw any consent that you have given us at any time by sending an email to datenschutz@piepenbrock.de. If you withdraw your consent, your data will no longer be processed based on your consent. The authorisation to process data based on your consent up until the point of withdrawal remains unaffected by the withdrawal.
If you wish to exercise your rights in accordance with DS-GVO or you have any other questions on the topic of personal data, please write to the following email address: datenschutz@piepenbrock.de

Right to complain to the responsible regulatory body
In the event of violations against data protection law, the party affected has a right to complain to the responsible regulatory body. The responsible regulatory body for data protection matters is the data protection representative of the federal state in which our company has its headquarters. A list of data protection representatives and their contact data can be obtained via the following link:
www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_links-node.html.
Your rights and your satisfaction matter a great deal to us. Therefore, if you have any questions about data protection, please do not hesitate to contact us: datenschutz@piepenbrock.de.

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